Merck Displaying Futures Initiative

THE INITIATIVE Displaying Futures Symposium 2012


Which interaction between people and displays do experts expect to happen in the future? Which changes can they already now predict will occur in their own fields? How will these changes influence the development of displays? And how can displays change our daily lives and habits – and vice versa?

For a number of years, Merck’s core belief has been “Merck makes communication visible”. With our initiative “Displaying Futures”, we want to learn how designers, architects, artists, and scientists “make communication visible” in their own fields – apart from a purely technological approach.

This initiative will be a rare opportunity to enter into a lively dialogue with some of the globally most renowned thinkers of our times. It will provide inspiring perspectives for product planning and development. “Displaying Futures” is an exceptional platform to support and stimulate your own products and a fertile basis for establishing future competitive advantage.